CSB and SJU students ‘take over’ @CSBSJU on Instagram

Starting Monday, March 9, College of Saint Benedict and Saint John's University students will "take over" the official CSB/SJU Instagram account.

Students from the Communication Department's New Media Applications and Analysis course, working in groups, will apply lessons learned in the classroom to generating content for the photo and video sharing social network on behalf of CSB/SJU for six weeks. The course is taught by Associate Professor Kelly Berg.

Groups are responsible for setting goals for their takeover, creating a profile of a target audience and applying lessons learned about effective branding through visual communication. At the end of its assigned week, each group will assess the success of their strategies and offer suggestions to the institution for continuing effective communication through these channels.

Track the students' efforts for yourself; follow @CSBJU on Instagram.